Islamabad: Rising tobacco and nicotine use among Pakistan’s youth, especially around educational institutions, emerged as the central concern at a national review session on tobacco control held by the Aurat Foundation in Islamabad.
Participants from Parliament, government departments, health organizations, and civil society warned that easy availability of cigarettes, vapes, nicotine pouches, and flavored tobacco near schools is creating a growing public health threat. The discussion also pointed to a noticeable increase in tobacco use among women, indicating a shifting trend.
The session called for stronger legislation, faster policy action, and strict enforcement to counter the rapid spread of emerging nicotine products. Speakers emphasized that existing laws remain poorly implemented due to procedural delays, weak monitoring, and limited coordination between federal and provincial bodies.
The need for clear parental awareness, community engagement, and better recognition of new nicotine products was highlighted as an essential part of early prevention. Officials noted that families and schools often remain unaware of modern products marketed to young people.
Technical briefings identified major enforcement gaps and policy loopholes that allow the tobacco industry to expand its reach. Participants noted that companies are increasingly using social media trends, entertainment content, and youth-focused marketing to promote vaping in urban areas.
Government representatives reaffirmed ongoing federal efforts to implement the Prohibition of Smoking and Protection of Non-Smokers Health Ordinance 2002 and to tighten regulations where required. Provincial representatives also announced plans to introduce new resolutions to strengthen tobacco control.
Education sector officials raised alarms over the rise of nicotine products around private institutions and called for tougher regulatory checks. Regulatory authorities stressed the need for a broader social movement to counter tobacco use nationwide.
Closing the event, the Aurat Foundation reiterated its commitment to evidence-based advocacy, cross-sector collaboration, and long-term public awareness initiatives aimed at building a healthier, tobacco-free society.LONDON: Pakistan’s legendary actress Bushra Ansari was honored with Star of Pakistan Award during a prestigious ceremony held in a committee room of the UK Parliament and became the first female drama actor from Pakistan to receive such recognition.
Ansari was given the award by MP Yasmin Qureshi, who also hosted the event organized by the British Asian Society and Samara Events UK.
The veteran actress was awarded for her excellent talent showcase in Pakistani dramas and her dedication to the industry.
After receiving the award, Ansari highlighted the role of Pakistani dramas in promoting the country’s culture, traditional attire, and the Urdu language in the UK and across the world.
Moreover, she expressed her gratitude for the recognition as well as dedicated the award to the artists and storytellers who have worked tirelessly to represent Pakistan’s rich heritage on the global stage.
“It is a privilege to receive this honour in such a prestigious setting,” she said.
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